Though I don’t always like to admit it, it’s been a good long while since I’ve had my first drink. Some people might claim that I’m getting old, but that doesn’t sound very flattering, so let’s say that I’ve just got a lot of experience!
What that experience has taught me is that too many people are still doing shots of vodka and other typical bar and party staples. There’s nothing wrong with that if you’re a bland and uninspired person, but there’s so much more out there.
What about spiced rum, for example? It’s a much more exciting spirit, and if you’re excited enough to shoot something, why not make it something with a bit more fuego and passion? That’s what celebration is all about.
BACARDÍ Carta Fuego
BACARDÍ is in the process of launching Carta Fuego, their new red spiced rum, aged in torched barrels, ready to be enjoyed as a shot. Imagine a blast of heat when it first passes your lips, followed by a nice smooth taste with flavors of cinnamon and nutmeg, and you wouldn’t be far off.
They’ve even come up with this awesome slow motion video to kick things off. Yes, it’s a bottle being smashed and filmed with a high speed camera and yes, it’s very cool. Check this out…
Using a Phantom Flex camera – capable of shooting at up to 2,500 frames per second – these daring pyros captured this bottle assembling itself in super slow motion in beautifully crisp high-definition. You definitely don’t want this happening to your own bottle of rum, but it’s fun to see on the Internet.
Here are some nice stills from the video:
But is the footage as crisp as the drink? That’s for you to decide. BACARDÍ Carta Fuego is now available in major supermarkets, pubs, and bars throughout the UK. Fuego has an RRP of £21.00 for a 70cl bottle.
To learn more, make sure to follow Bacardi on Facebook and Twitter. You can also check out the hashtag #BringTheHeat for the latest updates.
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